Liz Sara has more than 25 years of experience in the local high tech community as an entrepreneur, business leader, angel investor and arts advocate.
In 2001, she founded Best Marketing, LLC to provide early stage tech companies with strategic marketing, PR and business development services. Her company offers all the benefits of a full-scale, seasoned marketing department on a ‘virtual’ basis — bringing an entrepreneur’s perspective to solving the challenges of growing a start-up. Since inception, she has served as a virtual Marketing Chief for 90++ companies, assisting tech startups increase revenue and speed market adoption for their B2B products.
Previously, as co-founder of SpaceWorks, an eCommerce software company, she facilitated its startup and growth to nearly $25 million in revenue; at America Online, she rebranded the company and created the PR program and IPO road show; at United Press International, she facilitated a turn-around strategy targeting the corporate market; and at LEXIS/NEXIS, she was on the startup team that created and successfully launched a new product and division.
She Chairs the Board of Advisors at the Dingman Center of Entrepreneurship at the RH Smith School of Business at U-MD and serves as Entrepreneur- In-Residence. She is an adjunct Marketing Professor. Liz holds an M.A. from the University of Maryland. She is a frequent conference speaker and author on topics related to e-business, marketing, entrepreneurism and angel investing. She holds Advisory Board positions in several technology companies. She invests in startups as a member of the New Dominion Angels and Dingman Center Angels.
She supports numerous Washington, DC charities. She has served on the boards of the Summer Opera, the Sewall Belmont House & Museum, the Business & Professional Women’s Committee of the Corcoran, the Women’s Committee of National Museum of Women In the Arts and the Executive Board of the Capital City Ball charity. She is a Women’s Committee member of the NSO and currently manages Opera Camerata of Washington.